Must A Wannabe Content Creator Pal Cease Exploiting Me for Material?

The Prosecution: One Friend's Perspective

At times I'm recorded while I’m eating. It's jarring to spot myself on her Instagram – it feels like a jumpscare.

A close companion of a decade, Marielle, calls herself the “creativity monarch”. It can be amusing for a short while, but it strains our friendship.

She is an extrovert, she feels the need to record everything constantly. During meals out, she says, “The camera eats first,” and snaps pictures with the flash on, which induces embarrassment. I don’t like it when other people see her performing for the camera – I experience secondhand embarrassment. It also frustrates me because the food gets cold.

She's not quite an online personality yet, but she is aspiring to become one. She creates video blogs about city life, her daily routine, and her styling career. The material is quality, credit where it's due, but I prefer not to be dragged into it. Sometimes she films me while dining, or just accompanying her. I’ll see myself on her Instagram later, and it comes like a jumpscare: I might be no makeup on, making a strange expression or photographed while eating. It’s uncomfortable.

Marielle also expects me to record her at inconvenient times. Often I’ll be talking to someone else, or we’ll just be spending time in the street. I feel like our bond has turned into me being her unpaid videographer. She could easily employ someone if she wanted high-quality content. When I brought up my unease about the situation, she dismissed it. I've been invited to several industry functions, which were appreciated, but that doesn’t make up for all the energy I invest assisting her create material.

I’m grateful that she has helped me with my career in design, but I resist our friendship to become just a ledger of exchanges. I don't believe she’s fake or inauthentic, but sometimes it seems that if the camera is out, we will start performing in a way that presents a favorable image for her channel.

She will say, “Alright, smile for the camera!” and film me laughing with someone. It’s so silly. I need her to understand that our decade-long friendship still has boundaries. I love spending time with her, but I also want to experience it without being recorded, altered, or shared for an viewers. I’m not a prop for her Instagram.

The Defence: The Content Creator's View

I want Beth to see that the creations we make together can get us an opportunity.

I love shooting content. It's more than a pastime; it’s part of who I am. Creating videos and sharing my life online allows me to show my personality and connect with people in novel forms.

I don’t see myself as a full influencer yet, but it's savvy to make money from your interests. I admire people on social platforms who execute that style of informal, self-made film-making.

Content creation is my version of living actively: observing the nuances, sharing them with an audience that appreciates the craft behind it. I never intend to make my friend uneasy. Taking her to professional gatherings was my way of offering access, giving her a chance to witness exclusive moments that could help her professional path too. That’s not blackmail, it's simply being pragmatic.

I’d still take her to these events even if she didn’t help me, but I desire her to see the benefits the content we make together can get us: an opening. I understand not everyone enjoys being on camera, but often unplanned moments is what makes material authentic. Being recorded from time to time is part and parcel of being my companion. I'd remove anything she asked, but she has never asked yet.

I don't demand anyone to be my personal videographer, but companions support one another in small ways. My assumption was filming a clip here or there would be fun for her. Innovation thrives in collaboration, and having Beth around makes endeavors energetic and enjoyable. I never force her to participate in anything, and I would never deliberately embarrass her. But filming together sometimes is part of how I record our shared experiences.

I value Beth’s friendship deeply and don’t want making videos to come between us. I’m willing to find middle ground: like requesting permission before recording, and steering clear of shots that might make her self-conscious.

This isn’t about control, it's regarding sharing my world while still respecting hers. Clearly content creation is not a replacement for genuine friendship: it's merely part of how I live my life and I desire her to be included in a way that’s agreeable for each of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are socializing?

There’s nothing more excruciating than having a friend film you. I understand that it's her job, but I don’t make friends come to my workplace. Maybe she can find influencer friends to create content with. With the uncertain future of technology, human connections are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something professionally, you can’t ask your friends for help every time, even if they have helped previously. If Marielle loves shooting, that doesn’t mean all those around her is content. She must to respect Beth’s personal space.
Ankit, 26

Marielle might love producing videos and showing off her life publicly, but it isn't for everybody. It’s nice she has helped Beth’s career, but she must to hear what her friend desires.
A commenter, 27

It seems like you value each other, so hold on to that and make sure it’s the focus in your friendship. Create some authentic memories, where genuine feelings are preserved, not online archives. Even celebrities who seem to reveal their worlds actually have more secrecy than it appears.
One opinion, 53

Marielle appears to be not fully engaged nor authentic when she’s with Beth – she's on the job. Both seem confused as to where the line is. The solution is not found in trying to alter one another, but in each establishing clear limits around what is comfortable to them and determining if there is an mutually agreeable compromise.
A final view, 71

Now You Be the Judge

Consider this question: has she been exploiting their bond?

Andrew Wise
Andrew Wise

Ava Thornton is an urban planner and sustainability advocate with a passion for resilient city design.